Find a Sponsor

Use AI-powered matching to discover and contact potential sponsors for your podcast.

3 min read

Find a Sponsor

Find a Sponsor uses AI to generate a curated list of potential sponsors tailored to your podcast's content and audience, then lets you look up real marketing contacts at those companies.

Find a Sponsor
Find a Sponsor

How It Works

Step 1: Describe Your Podcast

Fill in two required fields:

  • Describe Your Podcast — What's your podcast about? Share the topics, themes, and what makes it unique.
  • Describe Your Target Audience — Include demographics (age, gender, location), interests, education level, lifestyle, and any other relevant details. The more specific you are, the better the sponsor matches.

Step 2: Select a Profile (Optional)

If you have podcast profiles in your network, you can select one from the dropdown to auto-fill the description from your existing podcast data. The dropdown is searchable — type to filter your shows by name or handle.

Step 3: Match with Sponsors

Click "Match with Sponsors" to start the AI-powered search. The system will:

  • 1Send your podcast details to the AI matching engine
  • 2Generate up to 20 potential sponsor matches
  • 3Validate each sponsor — checking domain format, description quality (minimum 100 characters), and that the website is actually accessible
  • 4Retry up to 3 times if not enough valid sponsors are found (minimum 7 required)
  • 5Display verified results in a table

Understanding Results

The sponsor results table shows:

ColumnDescription
IconCompany favicon loaded from their website
WebsiteClickable link to the sponsor's domain
SizeCompany size: Small (1–50 employees), Medium (51–500), or Large (500+)
DescriptionWhy this sponsor is a good fit for your podcast and audience
ActionsButtons to find contacts or reach out

The AI prioritizes:

  • Companies that are realistic and reachable for podcasters (not just giant corporations)
  • A mix of company sizes with emphasis on attainable sponsorships
  • Companies with a track record of podcast sponsorships
  • Hyper-relevant matches based on your specific content and audience

Finding Contacts

Click the "Contacts" button on any sponsor to look up real people at that company:

  • The system first searches for marketing contacts specifically
  • If no marketing contacts are found, it automatically broadens to all departments and notifies you
  • Each contact card shows: name, title, email, location, photo (if available), department tags, and seniority level
  • Click the email icon to compose an email, or the LinkedIn icon to view their profile
  • Click "Load More Contacts" to paginate through additional results

Tips for Better Results

  • Be as specific as possible about your audience demographics and interests
  • Mention your podcast's niche, episode format, and unique value proposition
  • Use the profile auto-fill feature to save time if your show details are already configured
  • If results aren't relevant enough, revise your descriptions and try again

Need more help?

Our support team is here for you. Reach out anytime.