Find a Sponsor
Use AI-powered matching to discover and contact potential sponsors for your podcast.
3 min read
Find a Sponsor
Find a Sponsor uses AI to generate a curated list of potential sponsors tailored to your podcast's content and audience, then lets you look up real marketing contacts at those companies.

How It Works
Step 1: Describe Your Podcast
Fill in two required fields:
- Describe Your Podcast — What's your podcast about? Share the topics, themes, and what makes it unique.
- Describe Your Target Audience — Include demographics (age, gender, location), interests, education level, lifestyle, and any other relevant details. The more specific you are, the better the sponsor matches.
Step 2: Select a Profile (Optional)
If you have podcast profiles in your network, you can select one from the dropdown to auto-fill the description from your existing podcast data. The dropdown is searchable — type to filter your shows by name or handle.
Step 3: Match with Sponsors
Click "Match with Sponsors" to start the AI-powered search. The system will:
- 1Send your podcast details to the AI matching engine
- 2Generate up to 20 potential sponsor matches
- 3Validate each sponsor — checking domain format, description quality (minimum 100 characters), and that the website is actually accessible
- 4Retry up to 3 times if not enough valid sponsors are found (minimum 7 required)
- 5Display verified results in a table
Understanding Results
The sponsor results table shows:
| Column | Description |
|---|---|
| Icon | Company favicon loaded from their website |
| Website | Clickable link to the sponsor's domain |
| Size | Company size: Small (1–50 employees), Medium (51–500), or Large (500+) |
| Description | Why this sponsor is a good fit for your podcast and audience |
| Actions | Buttons to find contacts or reach out |
The AI prioritizes:
- Companies that are realistic and reachable for podcasters (not just giant corporations)
- A mix of company sizes with emphasis on attainable sponsorships
- Companies with a track record of podcast sponsorships
- Hyper-relevant matches based on your specific content and audience
Finding Contacts
Click the "Contacts" button on any sponsor to look up real people at that company:
- The system first searches for marketing contacts specifically
- If no marketing contacts are found, it automatically broadens to all departments and notifies you
- Each contact card shows: name, title, email, location, photo (if available), department tags, and seniority level
- Click the email icon to compose an email, or the LinkedIn icon to view their profile
- Click "Load More Contacts" to paginate through additional results
Tips for Better Results
- Be as specific as possible about your audience demographics and interests
- Mention your podcast's niche, episode format, and unique value proposition
- Use the profile auto-fill feature to save time if your show details are already configured
- If results aren't relevant enough, revise your descriptions and try again
